Tag Archives | natural flavors

Listerine Naturals is not natural

Further proof that “Natural” is a meaningless marketing term

Upon my doctor’s recommendation, I went to our neighborhood pharmacy to pick up some Listerine mouthwash. I was excited to find the bottle of “Listerine Naturals.” Inside the bottle was a clear liquid, a noticeable contrast to the impossibly blue “Cool Mint” version sitting on the shelf next to it. Eager to figure out the difference between the regular stuff and the “natural” version, I started comparing the labels.

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Lifesavers Candy

Natural & Artificial Flavors

Erin Coates, RD, LD, writes about the importance of staying healthy through the foods we eat at The Healthy Apron, sharing delicious recipes along with diet and fitness information. I’ve asked her to write about Natural and Artificial Flavors, those ubiquitous and vaguely-defined ingredients that seem to be in almost every processed food.

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