The challenge starts tomorrow!

Tomorrow’s the first big day of October Unprocessed! Here’s everything you need to know.

The October Unprocessed Logo

Above all else: Take the Pledge

I know there are a few folks out there still on the fence. There’s a lot to be said for actually filling out the form and signing your name. I know it’s just a form on some guy’s blog — but there’s still something powerful about making that public declaration, and seeing your name alongside thousands of others who are doing this with you.

Remember, I encourage you to define “unprocessed” however you see fit, to select any “deliberate exceptions” you may need, and to participate in a way that feels right to you.  You’ve got a lot to gain, and I can’t think of a single thing you might lose.

Take the pledge here!

Invite your Friends

Yay! Congrats on making it official! Now, if you haven’t shared it with your friends, family, and co-workers , now’s the time! When the people around you participate, it’s a lot more fun — and you’ll be more successful, too.

Use these buttons and you won’t even have to leave this page:



Guest Posts

Tomorrow, I’ll be continuing with the “Frequently Asked Questions posts, to help you navigate the various potential pitfalls of the challenge. And then as we proceed through the month, I’m going to be sharing more guest posts from my fellow writers. 

Please support and encourage our guest authors! They’re an incredible group of people (and none of them are being paid to write these posts). So if you like what they have to say, bookmark their websites, buy their books, Like their Facebook pages, and follow them on Instagram or Twitter. I’ll provide links to all of that stuff at the end of each post. Cool? Cool.

Join the Real Food Rescue

Friends toasting over a full banquet table of food

The October Unprocessed Challenge is totally free — but if you want a complete plan for unprocessed success for the next four weeks (and beyond), check out our Real Food Rescue program!

Filled with guidance, strategies, printable checklists & worksheets, dozens of recipes, and meal plans — this is the easiest way to have all the best resources and guidance at your disposal, helping you take control of what you eat, feel great, and transform your life.

Get $10 off the Real Food Rescue when you purchase before the end of October! (As soon as you take the October Unprocessed pledge, I’ll email you a discount code.)

Get the 30-Day Meal Plan Guide

3D Rendering of The October Unprocessed Simple Meal Plan Guide

If you’re looking for even more recipes, check out The October Unprocessed Simple Meal Plan Guide.

This digital download is packed with more than 50 simple, unintimidating recipes that all pass the kitchen test. That’s an entire month of knowing exactly what you’re going to eat, setting you up to make almost no in-the-moment decisions about food.

We’ve put a ton of work into curating and organizing these recipes, designing a beautiful e-book, and creating the printable shopping lists (which will save you a lot of time and effort).

Food Literacy CenterAnd, for every purchase, we’ll donate 10% to the Food Literacy Center, an incredible organization that teaches low-income kids how to cook and eat real food.

Get the guide here.

Get some Stickers

An October Unprocessed sticker on an orange water bottle

October Unprocessed Stickers are available here! They’re high-quality, indoor/outdoor vinyl stickers, about 6″ wide by 3″ tall. Just $2.50 each, with free shipping in the US (and just $1 shipping anywhere else in the world). We’ve already sent these as far as Australia!

And once you get your sticker, please slap it on something fun and take a picture and post it in our Facebook Group for all to see!

Many Thanks

Before this whirlwind month kicks off tomorrow, I’d like to take a moment to offer up some gratitude. This project wouldn’t be anything without the incredible support of all of you. It’s your enthusiasm and sharing about the challenge — on Facebook, on Twitter, on Pinterest, on your blogs — that has gotten thousands people participating.

I also have a dream team who helps make this all happen. Kristi, Dana, Melissa, Wendy, Steph, and Jeff: Thank you!

And most importantly: The contributors who are writing guest posts are my personal heroes. They’ve donated their time and expertise to contribute in a way that uplifts us all. So thank you all for taking this journey and embracing this challenge. We’re changing the world, one bite at a time.


A photo of Andrew Wilder leaning into the frame and smiling, hovering over mixing bowls in the kitchen.

Welcome to Eating Rules!

Hi! My name is Andrew Wilder, and I think healthy eating doesn’t have to suck. With just three simple eating rules, we'll kickstart your journey into the delicious and vibrant world of unprocessed food.

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Holly Simpson
October 1, 2019 11:20 am

I’ve already joined. I want to know if wheat gluten is okay to eat.

September 30, 2018 9:00 am

I’m in! Can’t wait to jump in!

September 30, 2017 2:51 pm

Excited for this year’s challenge!